By Limor Shiponi Yesterday I conducted yet another workshop for HRs who wanted to learn how to apply some storytelling principles into their work. I can’t remember how many “applied storytelling” workshops I’ve conducted through the past fifteen years, nor can I tell how many customizations for various professional domains I was requested to perform. …
By Limor Shiponi Some time ago I crossed roads with someone in the marketing automation business. “Great!” he exclaimed upon recognizing me, “we’re both storytellers!”. Hell not. But as storytellers know, right now we’re told again and again “everybody is a storyteller”. Can you argue the opposite when huge media forces, journalists, corporate CEOs, data …
Being a storyteller in the era of ‘storytelling’ side hustles and generalization Read More »
By Limor Shiponi Storytelling applications are answers to communal human needs. The community recognizes the answer storytelling carries. It seeks the people who can answer the demand. In modern times those witnessing the telling do not necessarily have to know each other. You can come and leave the event as total strangers. Still, as the telling goes on …