Applying product management to a game based on storytelling

By Limor Shiponi Well, life does bring interesting opportunities my way. Next week I’m going to attend Strategic Product Manager™ training by Blackblot in Tel-Aviv. The product I have in mind is a game that helps elicit marketing and sales stories and it’s core technology is storytelling. The game’s prototype, created by The Story Telling Company Inc. has been tested …

The voice of a storyteller

By Limor Shiponi “…once upon a time…” can you hear it even if no one speaks a word? Can you imagine those words’ effect like a tiny inner innocent shine joined by a sense of horror? I just love it. If I could live on listening to storytellers for my entire life, I would. Sometimes the world gives you signs …

Adagio 2000 by Garry Bardin

By Limor Shiponi Not long ago I led a workshop at the Open University over here. The participants are lecturers working with students in many knowledge fields, one of them teaches strategy. He asked me if I have a story about leadership and I told a story by Maxim Gorky. Several days later one of the other participants sent me …

Time to say bye-bye to the famous elevator speech

By Limor Shiponi Observing many narratives for quite a while now, not much good has come out of those speeches, although I’m sure there are people who will swear by them. Sorry, the next time you meet me, save it for yourself. I would probably be interested in much more. Besides, I don’t like you placing me in a position …